My Story

I am a freelance designer living in Portland, Oregon.  An avid hiker and kayaker, I have a deep love of the outdoors, and a passion for outdoor products, especially footwear.  After spending many years working in the retail industry in both buying and merchandising roles, I understood that the consumer has a strong set of expectations from the brands that they buy.  

I started Zola Color and Trend in 2000.  With over 17 years of experience in this industry, I strive to approach each project with a fresh eye, keeping in mind the brand and the brand heritage, the market and the consumer.  My belief is that color is the best way to engage consumers, accent exciting product details, and create brand awareness.

Client List: Keen, Tea, The North Face, Fiveten, La Sportiva, Danner, LaCrosse, Sorel, Rafters, Bogs, Vasque, Chinook Trading, Simms, Norcross, Pearl Izumi, Weinbrenner, Olukai, Oboz, Cabela's, Royal Robbins, and Passion Footwear.